e-learning, e-learning content

“I am from IIN”: Learning in the Age of e-Learning

In December 2014 Idea Cellular, the third largest domestic carrier in India by subscriber base, launched a campaign in the form of a series of TV commercials. These commercials sought to emphasize the role Idea Internet Network aka IIN plays in helping people pursue their dreams against all odds. The first TVC in the series showed a boy failing to get admission in an IIT and yet becoming an award-winning…

how to write bullet points

How To Create Bullet Points That Hit the Bull’s Eye Every Single Time?

As a web content writer, you probably have listened to one too many lectures about how bullet points are very effective tools of communication. Boring, right? Well how about we tell you how to create effective bullet points without any blood, sweat and tears? Here’s how to craft bullet points that will shoot right off the page. How do bullet points work? The bullet point is a powerful tool in…

blog writing tips

How to Beat Writing Roadblock Blue

After a hiatus of more than a year, I am back to blog writing and I am having cold feet. I stared a blank screen for some time, wrote a few words, deleted them, wrote again just to delete and caught myself in a monotonous cycle of writing and deleting. In between, I checked my mails, made some phone calls and by mere accident heard the clock ticking. Dang! This…

web content,coffeegraphy, content writing India, content writing company

Writing Exercises that will Help You Court Your Readers

There are days when words flow like a beautiful painting on an easel. And then there are those days when all you can think of is that mind-numbing deadline around the corner. Regardless of whether you feel like a painter or a handyman, the fact is that you have to keep your reader interested in what you have to say. I know that the title for this article reminds you…

content writer, web content

4 Bad Habits That Affect Your Content Writing

It is a myth that only highly intelligent people can create exceptionally creative content. Anyone can write and anyone can write creative copies, if they abstain from a few bad habits. The following are the 4 bad habits every content writer should stay away from in order to develop a successful writing career: 1)   Conceptualizing And Evaluating If you conceptualize, write and evaluate at the same time, you are killing…

content writing tips

Gospel According to an SEO Content Writer

Why do people rave about SEO content? We have already found the answer to that question: to ensure that their websites, blogs or articles rank well in search engines. So what are the features your content should have if it has to impress search engines? Here are a few techniques we apply when an SEO copywriting project comes to our table: Never Write For Search Engines You heard us right;…

content writer, content writing tips

Four Types Of Content Writers We Hate the Most

As a content writer turned copywriter turned entrepreneur, I have come across content writers who fall into various categories. Since I am associated with the day-to-day operations of a content writing company based in Bangalore, I get to review quite a few  writing samples or web content from diverse job aspirants. Of the fifty or so applications that we have received in our inbox in the last two months, my…

What on Earth is A Web Content Writer?

By Ambika Indira

Three strangers coming from various writing industries met at a party and they were trying to strike a conversation. Let’s eavesdrop:

A: “I am a copywriter. ”

B: “ Oh! You must be a creative genius. ”

B: “ I am a technical writer. ”

A: “ Wow! You must be earning in thousands!”

C: “ I am a web content writer. ”

A & B: “ What on earth is that?”

The Ultimate Web Content Writer – You

Great title? Check Bullets? Check Precise? Check Links? Check Language? Check Photos? Uh-oh Humor? Huh? Perplexed? These are just some of the things you would need to pay attention to – to become the ultimate web content writer. So what is the first and foremost thing you need to focus on? A great title! A predictable and clichéd title? You content is not going to grab the attention of the…

content writing tips

Content Writing Resolutions for 2014

Resolution! How many of us approach resolutions without thinking of failure in the back of the mind? While we ask each other about resolutions for the New Year, most of us already expect failure. Despite all the negativity and the failed expectations, achieving your goals in 2014 is not at all a Herculean task. Here’s a simple guide to focusing on and achieving your resolution for writing. Setting realistic content…